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The fight to control smoking

The fight to control smoking

How anti-smoking efforts pushed back against the tobacco industry

A photograph of Harvey W. Cushing, M.D., lies flat in one of the glass cases that ring the rotunda in the Cushing/Whitney Medical Library. In the picture, the pioneering neurosurgeon leans against a stone barrier along the Axenstrasse roadway in Switzerland, his face pensive as he peers at unseen landscapes, a cigarette balanced easily in his left hand. Next to the photo sits an advertisement: “More doctors smoke Camels than any other cigarette.”The photo and ad are part of a library exhibit highlighting the dueling campaigns of the tobacco industry and the anti-smoking movement. “Selling Smoke: Tobacco Advertising and Anti-smoking Campaigns” ran from May 15 through Sept. 12.The tobacco industry is notorious...

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